Remember the days of bulky conference room equipment and grainy video calls? Thankfully, those are relics of the past. Today, a single word instantly conjures up images of virtual meetings, online classrooms, and even happy hour catch-ups with friends across the globe: Zoom. But how did Zoom become synonymous with video conferencing itself? Let’s take a moment to look at the company’s rise to the top, how you can use this powerful tool, and how AIA Assets uses Zoom for auditing and valuating Amazon Seller Accounts.

Building a Better Video Call

Have you heard of WebEx? Founded in 1996 as a web conferencing tool, Webex serves as a fee-based, innovative tool for online meetings, webinars and video conferencing, targeted to customers mainly focused in the technology sector. A few years later, in 2011, Eric Yuan, a former WebEx engineer, envisioned a more user-friendly video conferencing experience. His cloud-based solution would allow users to join meetings from any device with an internet connection. As smartphone and tablet used soared, interest in zoom increased incrementally. Zoom offered some distinct advantages over Webex:

• It’s interface prides itself on being user friendly – making it easy for anyone, from tech novices to grandparents, to navigate a video call.
• Features like screen sharing, breakout rooms, and real-time chat further enhanced collaboration and communication.
• FREE pricing tier (for meetings up to 40 minutes).
• Ability to accommodate up to 1000 users (with the Enterprise plan).

The Perfect Storm for Growth

While Zoom was already gaining traction in the business world, the global pandemic in 2020 proved the perfect accelerant to boost zoom’s usage. Social distancing measures in businesses, schools, and even social interactions relied on conferencing to stay connected. Zoom’s user base exploded, making it a household name practically overnight.

Getting Started with Zoom

Ready to experience the ease and efficiency of Zoom for yourself? Here’s how to get started:

1. Head to Zoom’s website: Visit zoom.us and click on the “Sign Up, It’s Free” button.
2. Fill out the form: Enter your email address and a desired password to create a free account.
3. Download the app (optional): Zoom offers downloadable apps for desktops, tablets, and smartphones. These provide a more feature-rich experience compared to using Zoom through your web browser.
4. Schedule or join a meeting: Once logged in, you can easily schedule meetings, invite participants, or join meetings you’ve been invited to via a link or meeting ID.

How Zoom is the Perfect Companion for AIA Assets

When you’re browsing for the perfect Amazon Seller account, our sales team will show you the best account that fits your sales needs, budget and growth projection. What is the best way to view an account’s seller metrics, performance data, customer feedback, brand and category approvals, and sales history? You will evaluate these metrics to gauge the account’s reputation and performance by joining a Zoom call with our team. On your call, we’ll use the screen share option so you can “take the wheel” through the Amazon Seller Account. When you’re ready to purchase an Amazon Seller account reach out to aharon@aia-assets.com.